What is new for the WNBA in its 30th season?

The 2026 season features expanded media coverage with a record 216 nationally televised games and new expansion teams joining the league.

What impact has Colie Edison had on the WNBA?

Since joining in 2022, Edison has led initiatives like a $3.1 billion media rights deal and the first $1 billion team valuation, boosting the league’s visibility and financial strength.

How can fans support the WNBA?

Edison encourages fans to become "true supporters" by actively following teams, attending games, and engaging with players.

What makes Colie Edison’s leadership style effective?

Edison’s high-risk tolerance and ability to adapt quickly have been crucial in her success as a leader. She balances bold decisions with a focus on long-term growth.